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Golden Charter Funeral Plans are allowing Help the Aged to leverage support by sponsoring two key fundraising events for our Charity.

The Mad March Hares Golf Day, attended by our celebrity supporters and other keen golfers, is a high profile annual event in the Charity’s calendar which raises over £10,000 each year. 

The ‘A Star For Christmas’ Carol Service is organised by our celebrity committee, Stage for Age, and is attended by well-known figures from the world of entertainment. Golden Charter’s sponsorship allows us to provide a wine and canapé reception after the carols to make this a really memorable occasion. 

Golden Charter enjoys many sponsorship benefits, including:

• brand association with Help the Aged beyond their commercial relationship;
• association with key celebrities;
• branding opportunities at both events;
• a tailored PR strategy; and
• a point of difference from their competitors and additional consumer goodwill, especially within the Grey Market.

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