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Help the Aged's partnership with Zurich’s Community Trust started in 2001, with the Trust's support of the Live Choices programme. This programme addressed some of the issues of social isolation which led to homelessness among older people in London's East End. It was jointly funded by the Trust and Help the Aged and delivered by Thames Reach Bondway. The project provided daytime activities run by and for older people, such as coffee mornings and cinema trips, which aimed to improve quality of life and provide opportunities to actively participate in the community. 
Zurich Community Trust and Help the Aged are continuing to work in partnership, and in May 2005 launched a two year national programme, 'A Call in Time'. The programme provides telephone support to older people at key moments of transition in their lives. Eight projects across the UK use volunteers to deliver much-needed support via the telephone to older people at times when they need some extra help – for example after recently leaving hospital, or after a bereavement. The Trust has been actively involved in developing the programme, and by working closely with Help the Aged it has gained valuable expertise and knowledge which supports its wider giving programme. |
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Zurich Partnership 
